Behavioral Change Communication
In Africa, a large population lives in rural communities, some in hard to reach regions where access to education, health care and basic life saving information may be difficult to access.
Research
It is established that lobbying and negotiations are easy with facts and figures. We lace our work with the public and institutions with empirical evidences and research. Working with academic institutions across Africa, we conduct surveys and research on varied aspects of climate change.
Policy
We work with local authorities, governments, legislators, International organizations and other institutions with the influence and capacity to evolve and implement development policies, programs and strategies to reduce the impact of climate change. We also communicate and share policies that have worked with communities and governments.
Who We Are:
We are experienced communicators. Our goal is to use various forms of communication tools and strategies to provide life saving information.
Climate Change is a present day challenge to humanity, therefore; adjusting to change of behavior and lifestyle requires delivery of unique set of information that can help people make the right decisions.
We work to simplify statistics and numbers into real human situation, we tell the real stories of impact of climate change on people; their health, economy and environment.
We design and implement communication campaign to promote climate change education in communities across Africa, where the impact is projected to be the highest in the world.
We initiate conversations around policies on climate change with government ministries and agencies. This is aimed at stimulating and sustaining action on necessary legislative and policy decisions on climate change. Our work with government helps in strengthening policies and strategies to enhance the implementation of international climate change convention.
Studies have shown the devastating impact of climate change on health and wellbeing is on the rise. The extreme heat wave and the harsh weather conditions across the world are popping up new health challenges and new diseases.
rom heavy industrial wastes to poor air quality, the varied issues affecting human and non human habitat is increasing on a daily basis. Africa is lagging behind in pushing hard on implementing environmental regulations.
Global economic loss to climate change has been put at 1.2trillion dollars. This amounts to 1.6% of annual global GDP.
We deliver messages to diverse audiences using different communication tools, such as documentaries, infographics, statistics, radio jingles, TV broadcast and the climate change media apps.
We utilize the traditional media to explain research, government and civil society action.
We also utilize traditional rural communication methodology which still subsists as powerful influentials of behavior in many rural communities across Africa. We engage the traditional rulers to convey messages of climate change adaptation to rural settlers.
People dwelling in rural areas are the most vulnerable to the impact of Climate Change. This is because they are incapable of adapting to the new way of doing things. The use of firewood for cooking aside from depleting the climate may cause health challenges.
We train communities to develop and tell their stories. This is one of our behavioral change initiatives that allows communities contribute to promoting and championing the issues of climate change in their communities
The Cost of Silence
A Media Handbook On How Climate Change Will Distrupt Humanity: Heavily Impacting On Health, Agriculture, Livelihood, Economy And Environment Of Africa
Macci Series
Africa contributes the least of global warming but it is the most vulnerable to the impact. Why? Africa does not have sufficient resilient capacity to mitigate that impact.
It is not about demanding financial resources from the West (who are the biggest contributors of green house emissions) like Nigeria’s President Buhari once solicited.
Tuesday 19, Edo State Nigeria, police confirm death of family of 7. Cause of death – Noxious carbon emission from electric generating set.
This is one of many reported and most times unreported cases of sudden death through exposure to fumes from generating set.